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AI Upskilling 30m

AI-Powered Marketing for Small Business
Content calendars, ad copy, SEO, reputation management

This course teaches small-business owners, solo consultants, and small teams how to use AI to plan and create useful marketing content, draft and test advertising copy, support people-first SEO, manage reviews and reputation, and measure results. Learners build a human-reviewed marketing system that turns AI from a source of generic content into a practical tool for consistent visibility, stronger client trust, and more qualified inquiries.

AI-Powered Marketing for Small Business: Content calendars, ad copy, SEO, reputation management

What this course covers

  • Marketing Message and Audience Brief.
  • 30-Day AI-Assisted Content Calendar.
  • Approved Marketing Prompt Library.
  • Ad-Copy Testing Worksheet.
  • People-First SEO Content Checklist.
  • Review-Response Playbook.
  • Monthly Marketing Dashboard and Decision Log.

Modules

Module 1: Start With Audience, Offer, and Marketing Outcome

Learners establish the strategic inputs AI needs to create useful marketing rather than generic volume: a defined audience, problem, offer, proof, channel, and desired action.

Module 2: Build a Content Calendar That Supports the Business

Learners turn marketing priorities into a manageable calendar with consistent themes, formats, channels, owners, approvals, and calls to action.

Module 3: Draft Content That Sounds Like Your Business

Learners use AI to create and revise content while preserving voice, expertise, factual accuracy, and a clear customer benefit.

Module 4: Create Ad Copy and Test Clear Messages

Learners use AI to create multiple compliant ad-copy variations, then connect testing to real offers, audience intent, landing pages, and conversion signals.

Module 5: Apply People-First SEO With AI

Learners use AI to support research, outlines, page improvements, metadata, internal-link ideas, and content updates without producing low-value content designed to manipulate rankings.

Module 6: Manage Reviews and Reputation With Human Judgment

Learners create a prompt-supported but human-reviewed workflow for soliciting reviews appropriately, monitoring themes, drafting responses, and escalating sensitive situations.

Module 7: Protect Brand, Data, and Marketing Claims

Learners apply a quality-control system for AI-generated marketing so content does not damage trust, expose data, violate rules, or make unsupported statements.

Module 8: Measure, Learn, and Improve the Marketing System

Learners connect AI-assisted marketing activity to business results and create a monthly review process that improves content, offers, and workflow efficiency.

Course features

SCORM 1.2 or 2004 Audio Narration Captions Transcript Knowledge Checks Locked Navigation Certificate
Frequently asked questions

Who should take AI-Powered Marketing for Small BusinessContent calendars, ad copy, SEO, reputation management?

This course teaches small-business owners, solo consultants, and small teams how to use AI to plan and create useful marketing content, draft and test advertising copy, support people-first SEO, manage reviews and reputation, and measure results.

How long does the course take?

About 30 minutes, delivered across 8 modules with knowledge checks.

What does the course cover?

Marketing Message and Audience Brief; 30-Day AI-Assisted Content Calendar; Approved Marketing Prompt Library; Ad-Copy Testing Worksheet; People-First SEO Content Checklist; Review-Response Playbook; Monthly Marketing Dashboard and Decision Log.

Do learners receive a certificate?

Yes. The course issues a certificate on completion. It ships SCORM 1.2 or 2004 with audio narration, captions, transcript, and runs on the Provisant learning platform.

How much does it cost?

$5 per user per course per year. Annual billing saves 20%. Any course in the catalog can be added to a plan.